Month: October 2021

There is an old rule which asserts that 80% of your outcomes come from 20% of your actions. This principle, known as the 80/20 rule or the Pareto principle, when applied to Marketing and Sales suggests that 80% of your sales are generated by 20% of your customers. In this article we share with you how to apply Predictive Lead Scoring for your business.

Didiosky Benitez
Didiosky Benitez